In a bid to revive the dwindling nightlife industry in Jersey, DJ Sam Tumkaew is urging the government to take decisive action. Tumkaew asserts that a transformation in alcohol and licensing laws is imperative to rekindle public interest in the town’s nighttime offerings.
Currently, the Licensing (Jersey) Law 1974 prohibits premises from providing promotional deals, such as 2 for 1 deals or happy hours. The government, acknowledging the need for change, has announced plans to update the liquor licensing law in 2024 to bolster the success of the industry.
Expressing dissatisfaction, a club owner set to close doors after 19 years lamented Jersey’s nightlife, deeming it as “probably the worst” experienced anywhere in Europe.
Tumkaew, not only a DJ but also an event organizer at The Loft, a venue renowned for its underground music scene, emphasized the industry’s desire to collaborate with the government rather than work against it. He cited a lack of clear directives for event organizers, hindering the execution of larger events in Jersey. Tumkaew advocates for streamlined collaboration between the government and event promoters to encourage diverse events and mitigate risks.
Commenting on the government’s recent announcement of a 4.5% increase in alcohol tax in 2024, Tumkaew stressed the urgency of legal reforms to attract more patrons. He warned that without these changes, Jersey’s nightlife might reach a point of no return.
J-P Anquitel, who established Rojos 19 years ago and is closing down due to declining numbers and rising alcohol costs, criticized the yearly duty rise as counterproductive. He argued that such increases don’t deter drinking but instead drive patrons away to more affordable options outside the island.
Deputy Kirsten Morel, Minister for Sustainable Economic Development, acknowledged the need for an update in the events regulation and expressed commitment to working on a policy that is both effective and manageable for event organizers. Morel indicated that plans are underway to update the liquor licensing law in 2024 with a focus on ensuring the industry’s success.
In response to these assurances, Anquitel remained skeptical, cautioning against undue optimism. He remarked, “We’ve been waiting for this licensing law change since I’ve been involved in the industry, and they’ve been talking about changing it through that whole 19-year period, and it’s never happened. I just would take that comment with a pinch of salt.”